Publicis Groupe Agency Renamed Leo Burnett Detroit
Aug 31, 2005, 7:32 AM
Publicis Groupe agency chemistri assumed the name Leo Burnett Detroit on Tuesday. The agency had been an independent Leo Burnett Worldwide operating unit since 2003, affiliated ever more closely over the last two years with Burnett's main office in Chicago. The renamed agency will be steered by President Jim Moore, who will report to Leo Burnett Worldwide CEO Tom Bernardin.