Carat Fusion Tuesday announced the promotion of Cory Treffiletti to the newly-created position of "Engagement Architect," in which Treffiletti will manage the company's "Fusion Planning," which merges
consumer interaction with the regular campaign creation process. Before taking the new position, Treffiletti was the managing director of Carat Fusion's San Francisco office. He will continue to
report to Carat Fusion President Toby Gabriner.
--Shankar Gupta