McCann Erickson - US Army

by Dec 12, 2005, 4:00 PM
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McCann Erickson has been awarded an ad contract with the Army, valued at up to $1.35 billion. The contract includes an ad campaign for the Army and Army Reserve that includes TV, radio, print, online, and direct marketing components. Leo Burnett previously handled the work. McCann Erickson competed against Ogilvy & Mather, New York, and BBDO, Atlanta for the work.
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