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Disney-Pixar Deal Puts Jobs In Control Of Digital Future

  • Reuters, Friday, January 20, 2006 10:34 AM
If the acquisition goes through, Steve Jobs could soon become the largest shareholder in the Mouse House, according to a report by Reuters, but interestingly enough, it's unclear whether The Walt Disney Company is wooing his Pixar Animation Studios--or vice versa. It was revealed on Thursday that Disney is in talks to buy Pixar for $6.7 billion in stock, a move which, at the very least, would bring Jobs, who is also CEO of Apple Computer, a prominent position on Disney's board. The move could potentially have massive implications for Internet media, to which Disney and other media giants like News Corp and Time Warner, have recently turned their full attention. Such a move would give Jobs the power to break down the barriers between Disney and Pixar's content, and Apple's computer hardware and digital distribution through iTunes. Disney's long list of lucrative content partners includes Walt Disney Studios, ABC and ESPN. Analysts said the move could give Disney the edge over its competitors, which are also looking to sync online content with technology and digital distribution.

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