Aegis Group's media buying network Isobar on Thursday announced the acquisition of Ammo Marketing, the seven-year-old word of mouth marketing agency. The news marks Isobar's third acquisition in the
U.S. market in the past 15 months. The Isobar U.S. network includes Freestyle Interactive, Carat Fusion, iProspect, and Web shop Molecular. Terms of the agreement were not disclosed. Julian Aldridge
will become president of both Freestyle and Ammo.
--Gavin O'Malley
