MIKE TUNNICLIFFE

  • by February 14, 2006

MIKE TUNNICLIFFE, chief strategic officer, Initiative North America, has been appointed to the newly created position of global client and network development director. Tunnicliffe will be responsible for developing new business opportunities in the multi-regional and global categories, and for creating and implementing a new business plan. He joined Initiative's London office in 2000, and was appointed executive vice president, Initiative Worldwide, managing client assignments and relationships with the Initiative teams across 48 markets. Prior to joining Initiative, Tunnicliffe was managing director of Western International Media in London.

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