Checkers - Amalgamated

  • by February 27, 2006
Checkers Drive-In Restaurants, a chain of double drive-thru restaurants, has named New York-based Amalgamated as agency of record to handle creative duties for Checkers/Rally's. The agency will launch its first TV campaign for Checkers/Rally's in May, focusing on the chain's double drive-thru system. The account is valued at $40 million.
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