Study: Four in 10 Teens Download Ring Tones

  • March 13, 2006
Consumers are likely to cap the amount they'll spend on music downloads at $1.25, according to a new study by Usable Products Company. The study, based on a survey of more than 1,000 consumers, also found that most respondents--56 percent--said they don't want, or won't pay extra, for music downloads to more than one device (such as to an MP3 player and a cell phone). The study also found that adults aren't particularly interested in downloading ring tones; just 21 percent of consumers 25 and older download ring tones at least once a month, compared to 42 percent of consumers between the ages of 14 and 17.

--Kristin Sidorak

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