News Brief

DIC Taps Kuechenmeister To Lead Sales For CBS Saturday Kids Block

For DIC Entertainment's new Saturday morning kids programming block on CBS, it has named veteran kids advertising executive, Karl Kuechenmeister, as senior vice president of advertising sales and marketing. Kuechenmeister had been senior vice president of advertising sales for the Cartoon Network, and held a number of other senior ad sales positions at Time Warner. Eric Greenwald has been named senior vice president of new media sales and marketing, and will be based at DIC's Burbank, Calif. headquarters; Kuechenmeister will be based in New York. Both will report to Andy Heyward, chairman of DIC.

--Wayne Friedman

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