News Brief
Starcom Ups Broderick, White
Apr 28, 2006, 8:19 AM
Starcom Thursday named Media Director Gina Broderick and Director of Print Investment Brenda White vice presidents of the agency. Both report to Starcom Executive Vice President-Group Client Leader Andrew Swinand, and operate out of Starcom's Chicago headquarters. Broderick was recently given oversight of domestic media planning and buying for Macy's. White oversees Starcom's 40-plus person print investment group.
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