News Brief
Toyota, Lexus Are Ready For Some Football, Strike Deal With ESPN
May 23, 2006, 7:45 AM
Following up on its half-time deal with NBC's new "Sunday Night Football" package, Toyota and Lexus are splitting the half-time sponsorship of ESPN's new "Monday Night Football" package of games. As part of the deal, Toyota and Lexus will run in other ESPN related sports media including ESPN The Magazine, on ESPN Radio, ESPN.com and ESPN's SportsCenter. -- Wayne Friedman
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