Carat Fusion Wins West Marine Marketing Business

  • November 29, 2006
Digital marketing agency Carat Fusion has won new business from West Marine, the leading retailer in the North American recreational boating industry. Carat Fusion will provide search-marketing and affiliate-marketing services for the California-based client. West Marine is a leading retailer of boating supplies and accessories. The company has nearly 400 West Marine stores in the United States, Puerto Rico and Canada, and offers more than 50,000 products through its catalog and Internet channels. Carat Fusion's team in San Francisco will lead search-marketing efforts, while the agency's Los Angeles office will manage affiliate marketing.

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