Retailers Make Way For Microsoft's New Vista
But retailers are keen to make the most of the long-anticipated launch. CompUSA, for example, said yesterday that it would offer a money-back guarantee on "a great Vista experience," as long as customers buy Vista or Microsoft Office 2007 together with installation by CompUSA. Its 230 stores will open at 10 p.m. on Jan. 29, and will begin selling Vista at midnight. (Stores will stay open until 2 a.m.)
The retailer also said it would offer consumers the chance to trade in their old notebooks, and apply the value toward the purchase of a new Windows Vista computer. And beginning Jan. 30, CompUSA will offer in-store installations of Vista for $49.99, and at-home installations for $149.99.
Best Buy is also getting ready for the Vista push. While the company is working with Microsoft on events in 15 stores, "what's more important is that we've put 60,000 Best Buy employees through Vista training," said a spokesman for the Minneapolis-based retailer.
"That's more employees than we have working in our PC departments, but Vista touches so many technologies--flat-screen TVs, digital photos, music, we want to help people get more out of the technology they use across the board."
Microsoft is selling four varieties: Home Basic ($199); Home Premium ($239); Business ($299), and Ultimate ($399).
Recent Marketing Daily Articles
-
Balance Bar Unveils 1st National TV Ads In 10+ Years May 22, 6:26 a.m.
Balance Bar -- one of America’s first nutrition/energy bar products (launched in 1992) -- is looking ... -
Crowne Plaza Measures PGA Tour Sleep Habits May 21, 11:21 p.m.
Just in time for the Crowne Plaza Invitational at Colonial tournament this week, Crowne Plaza Hotels ... -
Dodge Goes Social With 'Defiance' May 21, 4:44 p.m.
Chrysler LLC's Dodge, which has category-exclusive sponsorship of the "Defiance" TV show and online game for ... -
Microsoft Unveils Xbox One May 21, 2:34 p.m.
For a presentation that was obstensibly about a new gaming console, Microsoft’s unveiling of its next-generation ... -
Telematics Ecosystem Booming, But Caution Advised May 21, 2:05 p.m.
The head of marketing for, say, Starbucks, is probably thinking about cars. Specifically, how to go ... -
Sony Touts Ultra High-Definition TVs May 21, 12:19 p.m.
We’ve been through the HDTV era and the 3DTV era -- now get ready for the ... -
Destination XL's Pixelated Privates Cause Controversy May 21, 11:03 a.m.
Specialty retailer Destination XL is Super Sizing itself, and not everyone is comfortable with its frank ... -
Skyy Launches 'Be Part Of The Art' May 21, 5:57 a.m.
To support the debut of its new Skyy Infusions Moscato Grape variety, Skyy Vodka has launched ... -
Miller64 Partners With Former Pro Athletes May 20, 10:30 p.m.
Miller64 is launching "GO64," a summer-long initiative that will include local events, celebrity appearances, giveaways and ... -
Vespa Looks Back: 50 Years Of 50cc's May 20, 4:36 p.m.
Vespa has been tooling about since the ’40s, and sidelining as a movie star since the ...


Be the first to comment on "Retailers Make Way For Microsoft's New Vista "
Leave a Comment