Around the Net

A Giant Marketing Fight Among Giant Vehicles (New York Times)

  • , Wednesday, January 28, 2004 12 AM
The big boys in Motor City's sandbox, Hummer and Jeep, are rumbling again. Jeep, a division of DaimlerChrysler, is running a commercial that shows a group of children tooting around in toy Jeeps while an overweight boy struggles to get his go-cart Hummer out of the mud. Why would Jeep take a swipe at Hummer?

Read the whole story at »

Next story loading loading..