Tremor & Eyespot Team Up
May 21, 2007, 6:00 AM
Video ad network Tremor Media and video mashup company Eyespot have formed a partnership designed to allow social media to generate ad revenue from user-generated content. Tremor said its network will be fully integrated into Eyespot's platform, providing 5-second and 15-second in-stream ads for pre-roll, mid-roll and post-roll. Eyespot, whose content providers include Paramount Pictures and the NBA, is expected to announce a major new content partner this week.