As part of an ongoing restructuring of MediaVest USA's executive ranks, Lisa Donahue and Jim Kite have been named presidents of the agency. Donahue, who was executive vice president-managing director
and the chief planning architect at the agency, as well as head of the Masterfoods and P&G account teams, will serve as president-connections planning. Kite, who was executive vice president-director
of insights, research and accountability, will serve as president-connections research and analytics. The moves follow Bill Tucker's move to CEO of MediaVest, and a series of promotions of executive
vice presidents and senior vice presidents at the agency.