• May 30, 2007

BioSpace, an online information source for life science careers and content and a subsidiary of onTargetjobs, unveiled a new marketing campaign which will target the life science communities of Maryland, Virginia, Delaware and Washington, D.C.

The BioCapital Hotbed Campaign is a branding and awareness effort highlighting the organizations that constitute the dynamic biopharmaceutical industry in the mid-Atlantic region.

The initiative features both promotional and functional components to work in conjunction with the economic and workforce development initiatives of the mid-Atlantic region. Various print collateral pieces will be distributed to life science professionals at regional and international events throughout the year.

--Tanya Irwin