Google Debuts AdWords in Chinese

  • February 11, 2004
Google AdWords is now available in Chinese. Chinese language advertisers will now be able to create Google AdWords campaigns through a Chinese interface, enabling them to target Chinese speaking Google users more effectively. Google AdWords is an online advertising solution that enables businesses of all sizes to reach Google users actively searching for information about products and services. With Google AdWords, advertisers' text-based ads appear next to Google's web search results and are closely targeted by keyword to match the information the user is searching for. Google AdWords also uses a CPC pricing system, so advertisers only pay when ads are clicked on, making it cost-effective to acquire new customers.
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