Burkle sits on Yahoo's board and is frustrated at the company's
inability to compete with Google. Adding a member of the beleaguered newspaper publishing industry (although DJC's Web properties have done admittedly well) to an already-beleaguered Internet company
doesn't sound like a recipe for success. But sources say Burkle is serious and will look elsewhere for a bid partner if the Yahoo board says no.
Meanwhile, the Bancroft family, gatekeepers of Dow Jones & Co., mulls the "prohibitively rich" $60 per-share offer lodged by Rupert Murdoch's News Corporation. It's thought to be one the Bancroft's ultimately can't afford to pass up on, although GE and Pearson are also said to be days away from making their own bid.