Scotch whisky Chivas Regal has launched an online channel hosted by MSN.com. This channel was inspired by the "The Chivas Life Ambassadors" search, in which two people are chosen and paid $200,000 to
report on their travels throughout the world. The series follows candidates through the application process. The site will also give users access to Chivas Studio concert performances, and will
feature Webisodes from "The Search for The Chivas Life Ambassadors," hosted by Paola Turbay, star of the upcoming CBS drama "Cane."