Clarins To Launch Personalized High-End Skincare Line

  • August 6, 2007
Clarins is launching a new skincare brand, which will allow women to customize their skincare products, depending on how tired or stressed they are, reports Women's Wear Daily.

Called myBlend by Dr. Olivier Courtin, it will compete with the highest tier of treatment products, including La Prairie, Sisley and La Mer, and debut Sept. 15 at six Saks Fifth Avenue locations. The line is based on eight basic formulas for four skin types, but consumers can buy five "booster" formulas which they can inject, via syringe, into the creams.

Prices range from $170 to $250; boosters cost $45 each.

--Sarah Mahoney

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