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Up Close With Google's Mr. Personal

Richard MacManus and readers from the Read/Write Web blog conducted an email interview with Google's Sep Kamvar, lead software engineer for personalization. Sep founded Kamvar, the search engine Google acquired in 2003.

He talks about privacy, computing a page rank for every single person, and the use of Gmail-derived information to target search ads (Not happening, he says.). Sep also fields critiques showing Google personal search yielding worse results than the original.

Read the whole story at Read/Write Web »

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