Truveo's Revamp Rates A Thumbs Up

All Things Digital, Monday, August 27, 2007 1:15 PM
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Katherine Boehret plays with four video search engines (Google, Yahoo, Blinkx and Truveo) and finds that the user experience on AOL's Truveo comes out on top.

When a user searches on the newly revamped Truveo, the crawler brings back videos that are tied directly to the specific search word or phrase -- but also shows results that encourage users to browse videos with slightly related or unexpected content. It's this lure to explore that makes Truveo different, and Boehret also finds that the site's depth of content and interface is the most user-friendly of the four.

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