Automotive SEO: Sometimes A Steal
PromotionWorld, Tuesday, August 28, 2007 1 PM
J.D. Rucker discusses the challenges search marketers face in crafting effective campaigns for automotive clients, from the sheer volume of dealership competitors, to the often techno-phobic mentalities of the business owners themselves. He debunks four common myths that SEO pros on the dark side might use to take advantage of the auto industry's seeming naiveté.
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