Yahoo Makes 'Universal Search' A UK Sport

LocallyType, Friday, August 31, 2007 2 PM
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Sports fanatics in the UK have a shiny new search interface at http://uk.eurosport.yahoo.com/, as Yahoo Europe has gone live with an upgrade that bundles video, maps, and marketplace content into the search results. A search for "Beckham," for example, pulls up three news articles and four images above the fold, as well as video clips and a related searches pod on the right pane.

Though Yahoo has already been including images and news in the results from its main U.S. search portal, the Yahoo Sport site for the UK and Ireland has a distinctly different feel -- almost like the functionality of Google's Universal Search blended with the polish of Ask 3D's interface.

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