W2 Group Inc., a three-year-old holding company focused on digital marketing, last week received $30 million in investment from Monitor Clipper Partners with a total commitment of more than $100
million. W2 was founded three years ago by Larry Weber, who sold his PR firm, Weber Group, to Interpublic Group for $16.5 million in 1996. The company is new expected to take in roughly $4 million
this year on revenue of about $20 million, and employs 225 people. W2 represents a number of clients, including eHarmony.com, biotech company Genzyme Corp., and the One Laptop Per Child non-profit
organization.
