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MSN Upgrades AdCenter Reporting

Microsoft has upgraded the navigation and reporting features available in adCenter, giving Webmasters an at-a-glance view of up to 20 reports (via the Reports tab), and making it easier to toggle between different views.

Webmasters can see graphs and details on keyword and ad performance in terms of CTRs and positioning, as well as conversion tracking if enabled. AdCenter also offers the reports in zipped, CSV format -- so users can examine the reports offline, in whatever spreadsheet or database programs they choose.

Read the whole story at adCenter Blog »

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