• February 21, 2008

Exponential Interactive has named Scott Dornblaser as regional vice president of sales for its Tribal Fusion ad network. Dornblaser will lead East Coast operations at the company's new office in New York.

In his new role, Dornblaser will oversee and develop new strategies for the East Coast sales team, including account management and new business development efforts. Prior to Exponential, Dornblaser most recently served as vice president of sales and marketing as CNET Networks, and his 18 years of media industry experience include stints at Anheuser-Busch, Yahoo and Friendster in both sales and management roles.

--Tameka Kee