Yelp Gets Cash Injection Worth $15 Million
TechCrunch, Wednesday, February 27, 2008 12:45 PM
Local review aggregator Yelp has snagged some $15 million in its fourth round of financing--for a total of $31 million since its founding in the summer of 2004. The San Francisco-based company has said that it will use the money to expand the service geographically, beef up the sales team, and open an office in New York City.
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The company shared internal Google Analytics stats with TechCrunch, including the 2.3 million reviews and 8.3 million monthly uniques--which blogger Henry Work found impressive. "Yelp is in a competitive space with Citysearch's Insider Pages and Yellowbot. The real competition, though, will eventually be Google Local and Yahoo Local," Work says.
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