Sprint Chosen As Pope's Wireless Provider For NYC Visit
In a release issued Friday, Sprint said it was chosen by the Archdiocese of New York to provide "critical communications support" for the Pope's visit to New York City, including 600 Sprint phones featuring Nextel's push-to-talk service.
Of those, "40 phones will be used by the Elite Fleet, including the Pope's Caravan, all Cardinals and the Vatican VIP personnel," said Sprint.
The carrier even got an ecclesiastical endorsement: "Robust communications are integral to the success of the Pope's visit, and we decided to work with Sprint because of their industry-leading Nextel Direct Connect product and the instant connectivity that it will provide to our staff during all activities over the next few days," said Joseph Zwilling, the Archdiocese director of communications, in a statement.
Nothing short of a miracle, however, will keep Sprint from hemorrhaging subscribers. The company has already said it expects to lose 1.2 million customers in the first quarter of 2008 and a similar amount in the second quarter.
--Mark Walsh
Recent Online Media Daily Articles
-
Consumer Action: Most Web Users Want Control Over Tracking June 18, 8:20 p.m.
Most Web users have expectations about privacy that appear to be at odds with current practices ... -
Affiliate Channels Attract Global Buying, Tailored Marketing Programs June 18, 5:54 p.m.
The Internet continues to make the world smaller for affiliate marketers, but there are physical challenges ... -
Microsoft Rolls Out Ad Pano, Mobile Ad Format June 18, 3:03 p.m.
With the help of the broader ad industry, Microsoft this week is rolling out a mobile ... -
Kiip Debuts Self-Serve Option For Advertisers June 18, 2:23 p.m.
Mobile rewards network Kiip has added a self-serve option for advertisers aimed at attracting more small- and medium-sized ... -
Mindshare Taps Elkins As Managing Director, Digital, West Coast June 18, 1:51 p.m.
Mindshare, part of WPP's GroupM, has tapped digital marketing veteran Amy Elkins to be managing director, ... -
Blogging Stake: WPP Invests In Muzy June 18, 9:12 a.m.
WPP has taken a stake in Muzy Inc., an early-stage micro-blogging service focused on mobile content ... -
MSN, Newsy Partnership To Debut June 18, 7:40 a.m.
MSN on Tuesday is expected to announce a partnership with mobile-focused video news network Newsy. Similar to ... -
ZO Shaves Global Ad Outlook: Says Internet, Especially Mobile, Will Be Greatest Growth Engines June 18, 7:34 a.m.
The global ad economy now is expected to expand only 3.5% this year, according to the ... -
Google Enhanced Campaigns Increase Cost Per Click June 18, 12:05 a.m.
Search advertisers will need to learn how to compensate for rising costs per click as Google ... -
Publicis Groupe's VivaKi Influences Mass Relevance Social Road Map June 17, 9 p.m.
VivaKi Ventures has gained input into Mass Relevance's product road map to influence features and functions ...


Be the first to comment on "Sprint Chosen As Pope's Wireless Provider For NYC Visit"
Leave a Comment