While the channel launched to great fanfare in 2003 and offers a late-season prime-time package designed to boost distribution among
holdouts like Time Warner Cable, Charter and Cablevision, it has fallen from 42 million homes to about 32 million after legal battles with Comcast and EchoStar.
Network execs note the distribution challenge, but say that NFL Network ratings still rose by double digits in key demographic groups during the regular season -- and in the months since the Super Bowl. Goodell says the league is committed to getting more distribution, but says no more talks are on tap with Time Warner Cable, for one.
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