NBC Sells Most Online Olympic Inventory

  • July 15, 2008
NBC has sold 85% of its online Olympic inventory, reports Mediaweek. Advertisers include McDonald's, Johnson & Johnson, Hilton, Coca-Cola and Anheuser-Busch, among others. NBC plans to deliver an unprecedented 2,200 hours of live footage on NBCOlympics.com. The Games begin August 8.

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