"The second quarter performance is the best that we have delivered since launching our turnaround in late 2005," the company says.
Within the 19% gain in beauty sales, the company saw increases in each segment, with color up 26%,
fragrance 17%, skin care 15%, and personal care 17%. In part, the company says those gains came from a 10% increase in advertising expense for the quarter, to $103 million, supporting such launches as
Pro-to-Go Lipstick and Anew Ultimate Eye Contouring System.--Sarah Mahoney
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