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A Humorous Take On The Paid Links Debate

The latest cartoon from Big Oak illustrates what the real world would look like if there were "paid links" in our everyday conversations--and acknowledges that many companies need to purchase links, at least when trying to establish a Web presence.

"Link buying has certainly gotten a bad rap lately," says Brad Smart "But, you know, sometimes buying links is all the little guy can do to compete with larger more established sites. And while the credo of good content will draw links, it doesn't work that way in the real world much of the time. Small site owners are forced to buy links to gain better rankings."

Read the whole story at Ranked Hard »

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