News Brief
Esurance Contest Offers Ski Trip
Oct 27, 2008, 11:57 AM
The direct-to-consumer personal auto insurance company has launched the Esurance Icer Air "Freestyle" contest with user-generated video partner, Mixercast. The contest is aimed at action sports fans and video enthusiasts, inviting them to submit a mash-up of images and/or video from this year's Esurance Icer Air big-air ski and snowboard competition.
The person who enters the winning submission will get a two-night stay at PlumpJack Squaw Valley Inn in Olympic Valley, Calif. Also, the winning footage will be shown on Comcast SportsNet during the broadcasts of Esurance Icer Air.
Contestants have until Dec. 1 to upload photos and video at www.esurance.com/icer.--Nina M. Lentini
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