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SEO Uses For NoIndex/NoFollow

Incorrectly using "noindex" tags to prevent a search engine robot from indexing a particular page on a site, or "nofollow" tags to prevent the passing of page rank through a particular link to the linked-to page, could "do as much harm as good," according to Andrew Shotland.

Shotland provides examples and steps through the process of when and how to use each technique.

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