Amazon Reports Best Ever Holiday Shopping Season

The Wall Street Journal , Friday, December 26, 2008 1:45 PM
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During a time of projected weakness for most retailers, including online sales, Amazon reported that 2008 was its "best ever" holiday shopping season.

However, the online retailer provided few details in a Wall Street Journal report, declining to comment on its 2008 sales prices or margins, although Amazon did say that on peak day, Dec. 15, it received a more than 6.3 million orders at a pace of 72.9 items per second.

The company's top sellers for the period of Nov. 15 through Dec. 19 were Nintendo's Wii, Jakks Pacific's Eyeclops night-vision goggles, Samsung's 52-inch LCD High-Definition television and Apple's 8-gigabyte iPod Touch. Among DVDs, Amazon said "Wall-E," and "The Dark Knight" sold well. Top sellers in books included "The Tales of Beedle the Bard" by J.K. Rowling, and two works by Stephenie Meyer, "Eclipse" and "Breaking Dawn."
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