News Brief

AdForce Improves Interface for Managing Online Ads

AdForce, a majority-owned operating company of CMGI Inc. today announced AdForce Desktop 3.2. The latest version of AdForce's advertising management system automates common campaign management tasks and grants easy access to the most frequently used campaign information.

AdForce Desktop 3.2 provides an end-to-end solution for planning and scheduling advertising campaigns. Additionally, the system now has the ability to serve and track Macromedia Flash(TM) banners.