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Rite Aid Launches Weight Control Program With Lindora, Austin

Rite Aid is partnering with fitness expert Denise Austin and Lindora, a medical weight control system, on an online weight loss program that it says can help participants lose as much as 10% of their body weight in 10 weeks.

As part of the program, Rite Aid has published a 16-page Weight Management guide, which is available at no charge in all Rite Aid stores and at the online site, Michael Johnsen reports.

The program also includes a daily action plan, support via emails that educate and inspire participants to stay focused and motivated, and personalized question-and-answer sessions. Rite Aid customers also can enter a sweepstakes to win a day with Austin.

Rite Aid and Lindora have partnered on similar programs in the past.

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