• SEOmozBlog, Thursday, January 15, 2009 3 PM

Anyone looking to hire an SEO company to improve site indexing on search engines might want to heed Tom Pick's warning on rogue SEO. SEO delivers results, but can backfire and hurt business if done wrong, so it's important to hire someone who knows their stuff.

Pick provides insight on "how to avoid being victimized by SEO spammers and scammers." He backs his assertions with finding and hiring recommendations from OrangeSoda blogger Janet Thaeler, as well as SEOmoz's Rand Fishkin, Marketing Pilgrim's Roderick Ioerger and others. And if you're a reputable SEO consultant struggling to convince cynical prospects you're not just another SEO scammer, Pick points to Alhan Keser's "8 arguments to Convince Jaded SEO Clients That You Are Trustworthy."

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