With accurate data gleaned from scientific samples of tens of thousands of online users, @plan, an expert in the field of Internet marketing research, has launched the Institute for Online Commerce -
www.webplan.net. The @plan Institute For Online Commerce will offer consumers, the media, opinion leaders and market analysts, data concerning online consumer preferences, behavior, and attitudes
towards key online issues. The Institute will provide, as a public service, non-partisan, third-party neutral market research about how people view and evaluate the Internet as an information,
commerce and communications medium.