Kelley Blue Book (www.kbb.com) is launching a "5 Great Deals" promotion that offers five deals on new cars each week. The deals are picked by kbb.com editors who cull pricing and incentives
information. The program initially launched as a "Deal of the Day" feature in the site's Latest News section. The company is devoting its ad space throughout the site to the "5 Great Deals"
program.
--Karl Greenberg