- Warning: RJR Ad Plan Is Dangerous To Print Media Marketplace
MediaDailyNews, Erik Sass - Friday, November 30, 2007
The nation's second-largest tobacco seller is pulling out of print advertising entire ...
- Mag Bag: 'Fortune' Gets Makeover
MediaDailyNews, Erik Sass - Friday, November 30, 2007
Fortune is getting a makeover, giving it a new "look and styl ...
- CBS Radio Partners With Truveo For Web Video
MediaDailyNews, Erik Sass - Thursday, November 29, 2007
CBS Radio is getting a big chunk of video content for i ...
- Consumer Groups Oppose Sirius-XM Merger
MediaDailyNews, Erik Sass - Thursday, November 29, 2007
Several major consumer groups jointly sent a letter and "comment" to t ...
- Campus Dollars: Alloy, College Newspapers Form Alliance
MediaDailyNews, Erik Sass - Wednesday, November 28, 2007
Alloy Media + Marketing is becoming the official ad partner of t ...
- US Airways Inks Partnership With Napkin Network
Marketing Daily, Erik Sass - Tuesday, November 27, 2007
[Trend] Since its launch in January of this year, NapAds has creat ...
- TargetSpot Signs New Radio Partners
MediaDailyNews, Erik Sass - Tuesday, November 27, 2007
TargetSpot, one of the largest online radio ad brokers, announced Monday th ...
- Arbitron Delays PPM Ratings For Multiple Markets
MediaDailyNews, Erik Sass - Tuesday, November 27, 2007
After months of open conflict with some of the nation's largest rad ...
- Reach Out: WSJ Office Network Gets Key Business Pros
MediaDailyNews, Erik Sass - Tuesday, November 27, 2007
A study of the Wall Street Journal Office Network by Arbitron fou ...
- Wipe Me: Napkin Ads Extend Consumer Awareness
MediaDailyNews, Erik Sass - Tuesday, November 27, 2007
NapAds, a company that operates a virtual napkin network covering popular nightli ...
- Online Radio Ad Broker TargetSpot Signs New Partners
Online Media Daily, Erik Sass - Tuesday, November 27, 2007
TargetSpot, one of the largest online radio ad brokers, announced Monday th ...
- Rough October Spells 4Q Trouble For Newspapers
MediaDailyNews, Erik Sass - Monday, November 26, 2007
October revenue reports from two of the nation's largest newspaper publishers sugge ...
- Fly Me: Pace Communications Soars
MediaDailyNews, Erik Sass - Friday, November 23, 2007
Pace Communications' in-flight magazines, led by United's Hemispheres, dominate the afflue ...
- Mag Bag: 'Cigar Report' Is Smoking
MediaDailyNews, Erik Sass - Friday, November 23, 2007
Doubledown Media launched the world's largest-circulation publication this week devoted to cigar ...
- Online Revenue Grew 21% In 3Q For Newspapers
Online Media Daily, Erik Sass - Friday, November 23, 2007
Advertising revenue for newspapers' online operations grew 21% in the third quart ...
- Newspapers' Online Revenue Grew 21% in 3Q
MediaDailyNews, Erik Sass - Wednesday, November 21, 2007
Advertising revenue for newspapers' online operations grew 21% in the third quart ...
- Turn Up The Dial: Arbitron Replies To Broadcasters
MediaDailyNews, Erik Sass - Wednesday, November 21, 2007
The war of words continues. Arbitron replied Monday to the four maj ...
- Newspapers Forge More Online Deals
MediaDailyNews, Erik Sass - Tuesday, November 20, 2007
Seeking to sustain online revenue growth, newspaper publishers have struck a seri ...
- Nielsen: Coors Field Knocked It Out Of The Park
MediaDailyNews, Erik Sass - Tuesday, November 20, 2007
Coors Field delivered 2.4 billion total impressions for its top five sponso ...
- Rodale Reports Healthy Quarter, Fit Results
MediaDailyNews, Erik Sass - Monday, November 19, 2007
The magazine industry has gone all topsy-turvy, with some publishers reporting b ...
- Mag Bag: 'Details' Ends 'Gay or... ?' Feature
MediaDailyNews, Erik Sass - Friday, November 16, 2007
Details magazine is axing its back page "Gay or...?" feature, which play ...
- Dear Arbitron: Radio Industry Letter Delivers Broadside
MediaDailyNews, Erik Sass - Thursday, November 15, 2007
The radio industry gave voice to its dissatisfaction with Arbitron's Portable Peop ...
- Online Video Threatens Traditional TV Spots
MediaDailyNews, Erik Sass - Thursday, November 15, 2007
Hollywood, Calif. -- Online ads are poised to disrupt the traditional ...
- Online Video Ads Score Well With Users
MediaDailyNews, Erik Sass - Thursday, November 15, 2007
Online video ads are doing better than pop-ups and pop-unders, with on ...
- Online Video Will Give Rise To New Semi-Professional Class
Online Media Daily, Erik Sass - Thursday, November 15, 2007
Hollywood, Calif. -- Will the future of online video be dominated ...
- Online Video Threatens Traditional TV Spots
Online Media Daily, Erik Sass - Thursday, November 15, 2007
Hollywood, Calif. -- Online ads are poised to disrupt the traditional ...
- Online Video Ads Score Well With Users
Online Media Daily, Erik Sass - Thursday, November 15, 2007
Hollywood, Calif. -- Online video ads are doing better than pop-ups a ...
- Political Punch: 'Newsweek' Launches Web Show
MediaDailyNews, Erik Sass - Wednesday, November 14, 2007
Newsweek.com will soon host a new weekly show about politics. Produced ...
- Countdown: ABC Adopts Changes In Circulation Reporting
MediaDailyNews, Erik Sass - Wednesday, November 14, 2007
The Audit Bureau of Circulations has adopted a series of new rul ...
- Gas Station TV Pumps Up
MediaDailyNews, Erik Sass - Wednesday, November 14, 2007
Gas Station TV will soon be able to reach consumers at multip ...