- Van Wagner's Next Big Digital Play: Analog Billboards
Digital Outsider, Erik Sass - Friday, May 30, 2008
It's not news that digital billboards are the big trend in outdo ...
- Childhood Obesity Levels Off, Pressure on Advertisers Remains
Marketing Daily, Erik Sass - Friday, May 30, 2008
[Research] A new study suggests that childhood obesity may be leveling o ...
- Consumer Group Demands FCC Hearings on Satcaster Merger
MediaDailyNews, Erik Sass - Friday, May 30, 2008
The Consumer Coalition for Competition in Satellite Radio, composed mostly of ...
- Mag Bag: 'TV Guide' On Upswing
MediaDailyNews, Erik Sass - Friday, May 30, 2008
After 15 consecutive quarters of losses, TV Guide magazine returned to profitabili ...
- Click-Happy Readers Respond To URLs In Mag Ads
Online Media Daily, Erik Sass - Friday, May 30, 2008
A new study from the Magazine Publishers of America shows that includi ...
- Tune Into Accountability: RAB Establishes Verification, Ratings Guidelines
MediaDailyNews, Erik Sass - Thursday, May 29, 2008
The Radio Advertising Bureau's board of directors has adopted a resolution th ...
- Childhood Obesity Levels Off, Pressure on Advertisers Remains
MediaDailyNews, Erik Sass - Thursday, May 29, 2008
A new study suggests that childhood obesity may be leveling off ...
- Clear Channel Sues Over Tribune Hire
MediaDailyNews, Erik Sass - Wednesday, May 28, 2008
Clear Channel Radio is suing the Tribune Co. for misappropriation of tra ...
- Site Seen: URLs Prove Valuable In Print Ads
MediaDailyNews, Erik Sass - Wednesday, May 28, 2008
Magazine Publishers of America is set to release a new study showi ...
- Eloqua: Marketers Cut Print, Boost Online Spend
MediaDailyNews, Erik Sass - Tuesday, May 27, 2008
U.S. marketers say they will be cutting print and boosting online ...
- Deal Makers: Clear Channel Financing Secured
MediaDailyNews, Erik Sass - Tuesday, May 27, 2008
One of the largest leveraged buyouts in history came a step clos ...
- Big Media Showdown: 3 Senators Ask GAO To Investigate Consolidation
MediaDailyNews, Erik Sass - Friday, May 23, 2008
Three Democratic senators are escalating the fight over media consolidation on Capit ...
- Net Worth: Digital Magazines Gain Traction
MediaDailyNews, Erik Sass - Friday, May 23, 2008
Digital magazines are getting high marks from people who receive them, accordi ...
- Mag Bag: 1Q Web Audiences Up Impressive 11.9%
MediaDailyNews, Erik Sass - Friday, May 23, 2008
Consumer magazines attracted an average 70.7 million unique visitors per month ...
- Depth Charging: Regal Breaks Third Dimension, Offers Sight, Sound, Commotion To Cinema Advertisers
MediaDailyNews, Erik Sass - Thursday, May 22, 2008
Regal Entertainment Group is planning to install 1,500 new 3D-capable screens ...
- Cox, Inner City Put Money Where Their Methodology Is: Blast Arbitron In Trade Ads
MediaDailyNews, Erik Sass - Thursday, May 22, 2008
Cox Radio and Inner City Broadcasting are taking Arbitron to task wi ...
- Channel M Pumps Digital Muscle, Adds Dynamic Insertion To My Gym TV
MediaDailyNews, Erik Sass - Thursday, May 22, 2008
Channel M, which operates a place-based video network serving a variety ...
- Hispanic Radio Advertisers, Arbitron Hammer Out Problems
MediaDailyNews, Erik Sass - Wednesday, May 21, 2008
The Association of Hispanic Advertising Agencies is creating a new advisory counc ...
- MRI: Magazine Readers Getting Older
MediaDailyNews, Erik Sass - Wednesday, May 21, 2008
At a number of top American consumer magazines, the median age ...
- Slash And Burn: Thomson Reuters To Cut 1,500 Jobs
MediaDailyNews, Erik Sass - Tuesday, May 20, 2008
The Thomson Reuters Corp., formed by the acquisition of Reuters by Thoms ...
- Music King: Listeners Prefer Radio To MP3s, CDs
MediaDailyNews, Erik Sass - Tuesday, May 20, 2008
Radio is still more popular than MP3 players and CDs among Americ ...
- Senate Blocks FCC Rule Change, White House Threatens Veto
MediaDailyNews, Erik Sass - Monday, May 19, 2008
As expected, the Senate voted to block the Federal Communications Commission's attem ...
- Ex-Gemstar-TV Guide CEO Yuen Now Fugitive
MediaDailyNews, Erik Sass - Monday, May 19, 2008
Henry Yuen, the former CEO of Gemstar-TV Guide International, is now consider ...
- For Radio, April Is the Least Cruel Month
MediaDailyNews, Erik Sass - Monday, May 19, 2008
Radio revenues fell only 1% in April, according to the Radio Advertisi ...
- IAB: Internet Ads Beat Most Traditional Media in 2007
MediaDailyNews, Erik Sass - Friday, May 16, 2008
Reflecting the tidal shift occurring in media strategy, a survey by t ...
- Mag Bag: Time Inc. Relaunches 'Health' in Print, Online
MediaDailyNews, Erik Sass - Friday, May 16, 2008
Hoping to cash in on the American obsession with all matters health-relate ...
- Clear Channel: Now It's Up to the Shareholders... Again
MediaDailyNews, Erik Sass - Thursday, May 15, 2008
Clear Channel Communications has settled with the banks that are supposed ...
- Arbitron To Measure TargetSpot's 600 Online Radio Stations
MediaDailyNews, Erik Sass - Thursday, May 15, 2008
TargetSpot, an online radio ad network, has signed up for measurement ...
- Mobile Banner Ads Have Same Brand Recall As TV Spots
MediaDailyNews, Erik Sass - Thursday, May 15, 2008
On average, small banner ads on mobile devices produce the same lev ...
- Mobile Banner Ads Have Same Brand Recall As TV Spots
Online Media Daily, Erik Sass - Thursday, May 15, 2008
[Mobile] On average, small banner ads on mobile devices produce the sa ...