- OOH Super-Graphics Go Green: Movie Billboards Morph Into Reusable Bags
MediaDailyNews, Erik Sass - Wednesday, March 17, 2010
Los Angeles is a giant laboratory and proving ground for new out-of-ho ...
- Doritos brings Blink 182 into your house (you have homeowners' insurance, right?)
Show Daily, Erik Sass - Thursday, March 18, 2010
Augmented reality is pretty friggin neat. Goodby Silverstein and Mekanism produced ...
- now that's ROI
Show Daily, Erik Sass - Thursday, March 18, 2010
In the week after AKQA bowed a mobile app campaign for t ...
- Don Draper, meet Roger Waters
Show Daily, Erik Sass - Thursday, March 18, 2010
Rich Silverstein ended his presentation with OMMA Global with a clip fr ...
- best mobile app for bowel movements ever
Show Daily, Erik Sass - Thursday, March 18, 2010
My favorite app described at OMMA Global so far: Sit'n'Squat, a mobi ...
- mobile ad peril: why don't you text?
Show Daily, Erik Sass - Thursday, March 18, 2010
The mobile panel at OMMA Global including a warning against lovin' a ...
- agencies, clients split on mobile
Show Daily, Erik Sass - Thursday, March 18, 2010
It was offered in good humor, and it got a laugh, b ...
- Android is coming up fast
Show Daily, Erik Sass - Thursday, March 18, 2010
Several speakers on the mobile app panel at OMMA Global confirmed th ...
- so how may iPhones have been sold, anyway?
Show Daily, Erik Sass - Thursday, March 18, 2010
The panel on online publishing and mobile apps at OMMA Global g ...
- branded games are moribund
Show Daily, Erik Sass - Thursday, March 18, 2010
Branded games -- games concocted entirely around a brand -- are anoth ...
- for social gaming, next 12 months is about distribution
Show Daily, Erik Sass - Thursday, March 18, 2010
Asked for his predictions about social gaming in the next 12 month ...
- social game brand integration is all about context
Show Daily, Erik Sass - Thursday, March 18, 2010
Obviously any kind of product integration depends on contextual appropriateness, and t ...
- social game advertising needs standardization
Show Daily, Erik Sass - Thursday, March 18, 2010
Because advertising is still an add-on for social gaming, advertising needs ...
- in-game advertising is dead?
Show Daily, Erik Sass - Thursday, March 18, 2010
I didn't realize so many people have concluded in-game advertising, at least as original ...
- Zynga's Goldberg: social game ads just getting started
Show Daily, Erik Sass - Thursday, March 18, 2010
Currently online casual gaming is still experimenting with ad models, in pa ...
- where the girls -- er, ladies -- are: casual gaming
Show Daily, Erik Sass - Thursday, March 18, 2010
Robert Goldberg, senior vice-president of Zynga, said that 66% of players f ...
- Saudi Embassy on Twitter, YouTube
The Social Graf, Erik Sass - Thursday, March 18, 2010
What's the latest social media-savvy organization to get on Twitter? The Kingd ...
- Marchese: social media advertising won't be radically new
Show Daily, Erik Sass - Wednesday, March 17, 2010
Social media doesn’t require a whole new kind of advertising -- n ...
- Laura Lang muses about ChatRoulette
Show Daily, Erik Sass - Wednesday, March 17, 2010
Telling the OMMA Global audience about ChatRoulette, the online recreational service th ...
- Gaming can predict the future
Show Daily, Erik Sass - Wednesday, March 17, 2010
The best-made games begin to approximate reality, and at a certain lev ...
- Convenience Trumps Consoles
Show Daily, Erik Sass - Wednesday, March 17, 2010
Consoles will probably dominate the hardcore gaming experience for the foreseeable futur ...
- No need to re-invent the wheel, just make sure the wheel is really good
Show Daily, Erik Sass - Wednesday, March 17, 2010
Back during the first wave of social media -- oh, those ma ...
- No need to re-invent the wheel -- just make sure the wheel is really good
Show Daily, Erik Sass - Wednesday, March 17, 2010
The Future of Agencies in Social Media A perpetual anxiety of med ...
- The changing role of agenies in social media planning
Show Daily, Erik Sass - Wednesday, March 17, 2010
A perpetual anxiety of media agency employees is that technology will someh ...
- Twitter Is Not A Platform For Solving Customer Service Issues
The Social Graf, Erik Sass - Wednesday, March 17, 2010
I was just struck by an offhand comment during audience Q&A followi ...
- Katz: National Spot Radio Continues Comeback
MediaDailyNews, Erik Sass - Monday, March 15, 2010
In another sign that the radio business may finally be turning aroun ...
- MRI Signs More Clients For AdMeasure
MediaDailyNews, Erik Sass - Monday, March 15, 2010
After a slow-ish start, Mediamark Research & Intelligence's comprehensive advertising measurement servi ...
- Twitter Stirs Controversy By Not Unveiling Ad Service
The Social Graf, Erik Sass - Tuesday, March 16, 2010
There's a fine line between a boom and a bubble, and I ...
- Theater Owners Plan National 3D Network
MediaDailyNews, Erik Sass - Friday, March 12, 2010
3D movies and film advertising are about to get a big boos ...
- Hawaii Deep Six: 'Honolulu Advertiser' Cuts Everyone
MediaDailyNews, Erik Sass - Friday, March 12, 2010
The economy may or may not be making an anemic recovery, b ...