- NCM Shows Sinking Revs In 2014
MediaDailyNews, Erik Sass - Friday, February 27, 2015
National CineMedia, the country's largest cinema advertising network, saw its revenues rema ...
- Outfront Revs Jump-Started By Van Wagner Buy, Lamar Revenues Up
MediaDailyNews, Erik Sass - Friday, February 27, 2015
The outdoor advertising business ended 2014 on an up note, with Outfro ...
- Radio's Local Digital Revenues To Soar In 2015
MediaDailyNews, Erik Sass - Thursday, February 26, 2015
While broadcast advertising revenues may be stagnant, the radio industry's local digit ...
- 'NY Daily News' Is Up For Sale
MediaDailyNews, Erik Sass - Thursday, February 26, 2015
One of New York City's iconic tabloid newspapers is on the marke ...
- Correction: NCS AdVantics Datasets
MediaDailyNews, Erik Sass - Thursday, February 26, 2015
An article published in Media Daily News on Thursday, February 26, 201 ...
- Nickelodeon Subscription App Coming Soon
MoBlog, Erik Sass - Friday, February 27, 2015
Overtaxed or merely lazy parents, take heart! You will soon have y ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Friday, February 27, 2015
Prada's Fall/Winter 2015 Women's Show proved a big hit on Instagram, produci ...
- Google+ Some: A Divide + Conquer Strategy
The Social Graf, Erik Sass - Friday, February 27, 2015
Google+ isn't a social network, it's actually a social layer. And ...
- ITN Taps Nielsen Catalina Data For Ad Sales
MediaDailyNews, Erik Sass - Wednesday, February 25, 2015
ITN Networks, which aggregates TV audiences to create customized national "networks" f ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Thursday, February 26, 2015
The movement of digital engagement was stale among the top 10 ...
- New Car Buyers Getting Low Mileage Out of Social, Mobile
The Social Graf, Erik Sass - Thursday, February 26, 2015
Social media is a relatively minor source of information for new c ...
- AdsWizz Taps Lotame For Data Management
MediaDailyNews, Erik Sass - Tuesday, February 24, 2015
Digital radio advertising technology firm AdsWizz is bolstering its ad-targeting capabilities throu ...
- Digital Advertising Alliance Unveils Mobile Privacy Options
MoBlog, Erik Sass - Wednesday, February 25, 2015
The Digital Advertising Alliance is helping keep the industry on the rig ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Wednesday, February 25, 2015
A slight drop in the Digital Engagement Index allowed People Magazine ...
- Monster Brings Job Ads To Twitter
The Social Graf, Erik Sass - Wednesday, February 25, 2015
This week Monster announced the official launch of Monster Social Ads, ...
- 'Billboard,' 'Hollywood Reporter' Create Native Ad Studio
MediaDailyNews, Erik Sass - Monday, February 23, 2015
Another magazine publisher is bolstering its in-house native advertising creative capabilities, wi ...
- NextRadio Urges FM Chip Activation
MediaDailyNews, Erik Sass - Monday, February 23, 2015
Most smartphones now carry FM radio chips, but wireless carriers have dragg ...
- Mobile Fraud Set to 'Explode'
MoBlog, Erik Sass - Tuesday, February 24, 2015
Mobile commerce is growing by leaps and bounds, which is great new ...
- More Customer Service Moving To Social Media
The Social Graf, Erik Sass - Tuesday, February 24, 2015
Customer service is rapidly migrating from the telephone to an array ...
- Radio Slipped in 2014, Digital Growth Slowed
MediaDailyNews, Erik Sass - Friday, February 20, 2015
Total advertising revenues for the radio industry fell 1% from $17.6 billi ...
- Four In Ten Shoppers Compare Prices In-Store
MoBlog, Erik Sass - Monday, February 23, 2015
Almost half (40%) of mobile devices users around the world use th ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Monday, February 23, 2015
The 2015 Oscars broadcast drove a 308% increase in ABC's digital engagemen ...
- Social Media Sucked At Guessing Oscars
The Social Graf, Erik Sass - Monday, February 23, 2015
People love to predict things online, and in general, apparently for t ...
- 'NYT Magazine' Gets Redesign, Launches Events
MediaDailyNews, Erik Sass - Thursday, February 19, 2015
While much of its attention has been focused on new digital product ...
- Chinese New Year's Red Envelopes Go Mobile
MoBlog, Erik Sass - Friday, February 20, 2015
With China leading the world in mobile adoption, it's no surprise t ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Friday, February 20, 2015
"The Journey Never Stops" campaign drove a 416.48% increase in digital engageme ...
- YouTube Launching App For Kids
The Social Graf, Erik Sass - Friday, February 20, 2015
YouTube is preparing to unveil a new, free app just for kid ...
- 'Telegraph' Spiked HSBC Stories To Keep Ad Biz, Journo Alleges
MediaDailyNews, Erik Sass - Wednesday, February 18, 2015
The often volatile world of British journalism is being rocked by ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Thursday, February 19, 2015
Downy revived its #RipYourClothesOn campaign, driving a 104% increase in digital engagem ...
- CMOs Will Spend More On Social Media, But Still Struggle With ROI
The Social Graf, Erik Sass - Thursday, February 19, 2015
The latest edition of the CMO Survey from Duke University's Fuqua Scho ...