Search by name, company, title, location, etc.

ERIK SASS

Erik Sass is editor of Publishers Daily. You can reach Erik at eriksass@gmail.com.

Articles by Erik All articles by Erik

  • Wenner Preps Gaming Site in The Daily Blog on 05/24/2016

    Wenner Media, publisher of Rolling Stone, is getting into video games with the impending launch of a new site, Glixel. Spearheaded by Gus Wenner, son of Rolling Stone co-founder Jann Wenner, the new site will launch in October.

  • Social Media Tracks Zika Misinformation in The Social Graf on 05/24/2016

    Social media is one of the main vectors for the spread of false beliefs about Zika - but on the plus side, it also allows public health authorities to dispel them via the same platforms.

  • Digital Engagement Index in Social Media & Marketing Daily on 05/24/2016

    As McDonald's climbed to the top of the rankings, Wal-Mart also managed to secure a place on the leaderboard with a 179% increase in engagement. A surge in YouTube engagement was supported by a series of 'Walmart Fresh' videos.

  • Tribune Digs In Heels, Adds Billionaire Shareholder in The Daily Blog on 05/23/2016

    Tribune also revealed it is digging in for a lengthy battle with Gannett by bringing in a new investor, Nant Capital, owned by billionaire Patrick Soon-Shing, in hopes this new ally will help fend off Gannett's unwanted attentions.

  • Moms Who Use Social Media Are More Anxious in The Social Graf on 05/23/2016

    Mothers of young children who spend more time on social media are more likely to report feelings of anxiety than peers who spend less time on social media on average.

  • Digital Engagement Index in Social Media & Marketing Daily on 05/23/2016

    McDonald's ended the week at the No. 10 spot on the leaderboard after collecting over 800,000 engagements. The brand tracked a 1,652% increase in engagement after teaming up to promote the Angry Birds movie.

  • Digital Engagement Index in Social Media & Marketing Daily on 05/20/2016

    CBS was the latest TV network to receive a boost in engagement as a result of the upfront presentation. Fans flocked to the first look teaser of the new Star Trek series set to premiere in January 2017 on CBS.

  • Outdoor Ads Up In Q1, Spurred By Digital OOH in MediaDailyNews on 05/20/2016

    While other traditional media have their ups and downs, outdoor advertising has enjoyed slow but steady growth for the better part of a decade, a trend that continued in the first quarter of 2016. That marks the 24th consecutive quarter of year-over-year growth, the OAAA noted.

  • Ferro Says Tribune May Buy Gannett in The Daily Blog on 05/20/2016

    Tribune's new chairman is working on a counterbid for Gannett, just weeks after receiving Gannett's bid for Tribune - and a few days after receiving another, higher bid when the first was rejected.

  • Chinese Government Posts Half A Billion Fake Comments Per Year in The Social Graf on 05/20/2016

    The Chinese government, or its proxies, posted 488 million fake social media comments last year, the vast majority targeting its own citizens.

Comments by Erik All comments by Erik

About Edit

You haven't told us anything about yourself! Surely you've got something to say. Tell us a little something.