GAVIN O'MALLEY
Editor, MediaPost

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  • Nonlinear: Mobile
    I recently made a half-conscious decision to stop paying my cell pho ...
  • Dell, Marriott To Sponsor March Madness Online
    CBS has lined up a host of blue-chip marketers to support strea ...
  • Yahoo Search Bars Bids On Trademarks
    In a move apparently designed to encourage large brand marketers to increa ...
  • P&G Prunes Interactive Agency Roster
    Longtime ad agency partner Grey Interactive has fallen out of favor wi ...
  • About Bows Health Video
    Continuing to expand its original video offerings, About.com added various ad-supported vide ...
  • Bravo Series Joins iTunes Crowd
    NBC Universal's Bravo on Wednesday joined the flock of networks now selli ...
  • MSN, Billboard Hatch Spanish-Language Site
    MSN and Billboard magazine announced a partnership on Wednesday to produce ...
  • Fuse Bows Music, Games Site
    Rainbow Media's music network Fuse has launched an amusement-oriented site to promo ...
  • Miva Offers All-In-One Account Tracker
    Online marketing firm Miva, formerly FindWhat, today is slated to launch ...
  • Coldwell Banker's New Ad Effort Leverages Web
    Coldwell Banker launched its new ad campaign Sunday night on prime-time televisio ...
  • Search Firms Differ On Super Bowl Campaigns
    Rating the success of search marketing campaigns is an imperfect science, ...
  • Shopzilla Taps Vendio For Contextual Toolbar
    E.W. Scripps' comparison shopping site Shopzilla has entered into a partnership wi ...
  • iPod Becomes siPod, Time Inc. Dives Into Apple's iTunes
    Time Inc. plunged into new digital waters with Tuesday's launch of ...
  • Points North: Consumers Crave Web-Based TV
    Online media companies must arrange to make their content available on consumer ...
  • Sports Illustrated Offers Swimsuit Issue On iTunes
    Sports Illustrated Tuesday launched a site dedicated to its swimsuit issue. Visito ...
  • Tax Sites Spend Big Online, See Early Traffic Boost
    Traffic to Web sites that help consumers prepare for tax season h ...
  • AOL Gets Punk'd
    America Online on Monday said it has hired Ashton Kutcher's production compan ...
  • AOL Launches Chinese-Language Portal
    America Online on Monday launched a Chinese-language Web portal, which brings togeth ...
  • NBC Olympics Partners With Google, ESPN
    When consumers performed a Google search for "NBC Olympics" on Thursday, ...
  • Coca-Cola Sends Bloggers To Olympics
    Longtime Olympics sponsor Coca-Cola has enlisted a half-dozen college students from arou ...
  • Match To Hatch Premium Dating Site
    Match.com is expanding its franchise on Monday with a new site f ...
  • Amazon Tests AdSense Alternative
    Amazon.com has begun testing an AdSense-like program that enables associates to ho ...
  • Showtime To Distribute On iTunes
    CBS Corporation on Tuesday added Showtime Networks' programming to Apple's iTunes mus ...
  • NBC, TV Guide Join For Olympics
    NBC and TV Guide on Monday announced a multi-platform cross-programming and marketi ...
  • More M&A Activity Predicted
    The media industry likely will see a wave of further consolidations th ...
  • Pizza Hut, Atmosphere BBDO Bring Bowl Online
    Atmosphere BBDO executed its first ever Super Bowl campaign tie-in on Sund ...
  • ICrossing Debuts Mobile Unit
    In preparation for an expected influx of mobile marketing, iCrossing today wi ...
  • Amazon Hosts Author Blogs
    Online retailer Amazon this week announced plans to start hosting authors' blo ...
  • Budde Outlines Yahoo News Future
    Yahoo News has added the weekly advice columnist, Margo Howard, to i ...
  • WebSideStory Nabs Visual Sciences
    The fast-changing Web analytics market witnessed further consolidation this week, as WebSideSto ...