- AOL, MSN Enlarge Content-Sharing Partnership
MediaDailyNews, Gavin O'Malley - Tuesday, September 30, 2014
Per a new pact, MSN will now feature both video and ne ...
- MPA Launches New Cross-Platform Measurement Service
Around the Net In Media, Gavin O'Malley - Monday, September 29, 2014
The Association of Magazine Media (MPA) is introducing an audience measurement syste ...
- The New York Times' Native Ad Champion
Around the Net In Media, Gavin O'Malley - Tuesday, September 30, 2014
Capital New York spends some time with Meredith Kopit Levien, head ...
- Regional Magazine Sector Still Dominated By Print
Around the Net In Media, Gavin O'Malley - Tuesday, September 30, 2014
Call it an opportunity for digital marketers or a death sentence f ...
- Piers Morgan Lands U.S. Beat At Daily Mail Online
Around the Net In Media, Gavin O'Malley - Tuesday, September 30, 2014
Piers Morgan has found a new gig. The former CNN anchor ju ...
- "Emergent" Tool Tracks Social Spread Of Online Rumors
Around the Net In Social Media & Marketing, Gavin O'Malley - Tuesday, September 30, 2014
The New York Times takes a look at Emergent -- a n ...
- Why Every Ad Can't Be Data-Driven
Show Daily, Gavin O'Malley - Tuesday, September 30, 2014
Data driven ad campaigns are great, but not always practical, according ...
- Why Did Audi Pick Ricky Gervais To Drive Interest In A3?
Show Daily, Gavin O'Malley - Tuesday, September 30, 2014
If you were wondering why Audi enlisted Ricky Gervais to promote ...
- What Makes A "Premium" Publisher?
Show Daily, Gavin O'Malley - Tuesday, September 30, 2014
For ad buyers, what constitutes a "premium publisher," today? For Cramer-Krasselt, premi ...
- Garfield & Millard Let Gloves Come Off (Again)
Show Daily, Gavin O'Malley - Tuesday, September 30, 2014
In this corner (!) we have MediaPost columnist Bob Garfield, and ...
- Facebook Relaunches Atlas Ad Platform, Addresses Metrics Challenge
Social Media & Marketing Daily, Gavin O'Malley - Monday, September 29, 2014
The new Atlas is designed to allow advertisers to track impressions ...
- New Publishers Increasingly Catering To Readers' Wishes
Around the Net In Media, Gavin O'Malley - Friday, September 26, 2014
There’s a long history in news media of publishers putting out wh ...
- Microsoft Confirms Forthcoming Fifth Ave. Flagship Store
Around the Net In Media, Gavin O'Malley - Monday, September 29, 2014
Microsoft has long aspired to rival Apple’s retail presence. Taking one st ...
- Wal-Mart Adding Instagram Co-Founder To Board
Around the Net In Social Media & Marketing, Gavin O'Malley - Monday, September 29, 2014
Boding well for Wal-Mart’s future marketing strategies, the retail giant is addi ...
- TV Producers Trying To Live-Tweet Their Way To Success
Around the Net In Social Media & Marketing, Gavin O'Malley - Monday, September 29, 2014
Twitter has been telling top TV producers that the more they live-twe ...
- Havas, Universal Music Group Tap Mirriad For Native Video Ads
MediaDailyNews, Gavin O'Malley - Monday, September 29, 2014
Havas and Universal Music Group (UMG) have enlisted Mirriad to bake bra ...
- Twitter Tempts Hollywood Studios With Targeted Ads
Social Media & Marketing Daily, Gavin O'Malley - Friday, September 26, 2014
As part of its broader ad-targeting ambitions, Twitter wants to help Hollywo ...
- Does Google's Anti-Competition Defense Hold Water?
Around the Net in Search Marketing, Gavin O'Malley - Friday, September 26, 2014
While not exactly agreeing with News Corp’s recent assessment that Google ...
- LGBT Community Not Happy With Facebook Over Real-Name Policy
Around the Net In Social Media & Marketing, Gavin O'Malley - Friday, September 26, 2014
The LGBT community has been not happy with Facebook over its insisten ...
- Facebook Taps Stripe For 'Buy' Button Tests
Around the Net In Social Media & Marketing, Gavin O'Malley - Friday, September 26, 2014
Like Twitter, Facebook has been testing a “buy” button in users’ Ne ...
- TheStreet Taps MediaVoice For BrandView Sponsored Content
Social Media & Marketing Daily, Gavin O'Malley - Thursday, September 25, 2014
Pursuing its own native path, TheStreet, Inc. has enlisted Polar's MediaVoice ...
- PC Sales Actually Increased During Back-To-School Season
Around the Net in Mobile, Gavin O'Malley - Thursday, September 25, 2014
While no one’s lining up around block to buy a desktop compute ...
- Apple Watch Release Date Nowhere In Sight
Around the Net in Mobile, Gavin O'Malley - Thursday, September 25, 2014
Consumers shouldn’t plan on gifting or getting Apple Watch’s for this year&rsquo ...
- Google Responds (Again) To News Corp Criticism
Around the Net in Search Marketing, Gavin O'Malley - Thursday, September 25, 2014
Earlier this month, News Corp. complained to the European Commission that Goog ...
- EU Regulars To Approve Facebook's WhatsApp Buy
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, September 25, 2014
EU regulators are reportedly ready to approve Facebook’s $19 billion WhatsApp bu ...
- Zefr Buys Engodo, Enlarges Social Ecosystem For Brands
Social Media & Marketing Daily, Gavin O'Malley - Wednesday, September 24, 2014
Zefr -- which helps brands and publishers manage their video assets acro ...
- Apple Buys Magazine Publishing Platform Prss
Around the Net in Mobile, Gavin O'Malley - Wednesday, September 24, 2014
Apple just bought digital magazine platform maker Prss. The Dutch company’s co ...
- Google Refreshes "Currents" News Magazine, Drops Name
Around the Net in Mobile, Gavin O'Malley - Wednesday, September 24, 2014
Google Currents -- what you might call the search giant’s own person ...
- Facebook Faces Resistance From Publishers, Retailers Over Data Tracking
Around the Net In Social Media & Marketing, Gavin O'Malley - Wednesday, September 24, 2014
Some publishers and retailers are reportedly not happy with Facebook’s broadening effor ...
- Facebook Calls Web-Connected Drones A Big Challenge
Around the Net In Social Media & Marketing, Gavin O'Malley - Wednesday, September 24, 2014
While determined to offer Web connectivity far and wide with the he ...