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George Simpson

Member since June 2000 Contact George

Call it exactly as you see it. If history proves you are wrong, then tough luck on you - (John Simon, 1976)

Articles by George All articles by George

  • Even I Wouldn't Have Published That Gawker Story in Online Media Daily on 07/23/2015

    By now you probably know the particulars of the story Gawker posted about a married media exec who tried to hire a gay porn star for a liaison. But when he refused to use his brother's considerable Washington leverage to help the porn star in a legal dispute and canceled the "date," the porn star gave the entire email, text and photo-exchange transaction to Gawker, which ran it with glee.

  • Has Technology Really Improved the Ad Business? in Online Media Daily on 07/16/2015

    A marketing technology company fielded a study that - SURPRISE! - found that marketing technology has grown and impacted the lives of CMOs.

  • Is The Sharing Economy Enslaving Or Liberating Mankind? in Online Media Daily on 07/09/2015

    Umair Haque, the director of the Havas Media Lab, has written (in a personal blog apparently not related to Havas) a provocative argument against the sharing economy, which he calls the Servitude Bubble.

  • British Postal Service Aims Low With Retargeted Snail Mail in Online Media Daily on 07/01/2015

    Royal Mail is the primary postal service for the U.K. (think USPS, but with cute British accents). It was founded -- get this -- in 1516 by Henry VIII, so it is not like they are newbies to the world of customer service. But that doesn't protect them from dumb-assed ideas.

  • Climbing Out Of The Funnel in Online Media Daily on 06/25/2015

    Each time I read that as a consumer I am "on a journey through the funnel," I suddenly feel exhausted.

  • Kudos To The NHL For Doing It Right in Online Media Daily on 06/18/2015

    I am not a big hockey fan, but I always watch the Stanley Cup finals, because it is simply the best sporting event on TV (with the exception of all college football games -- oh, and maybe March Madness).

  • You Don't Have To Be Big To Be Bad in Online Media Daily on 06/11/2015

    You have probably never heard of Tele-Media Corporation and its affiliates, which happens to be the cable and Internet provider for my little beach house in North Carolina. While dealing with its front-office folks is generally a pleasure, god help you if you need technical support, because it is just as crappy, if not worse, than the bottom-feeders of the industry, Time Warner Cable.

  • Useful Vs. Creepy: The Jury Is Still Out in Online Media Daily on 05/28/2015

    Serving "the right ad, to the right person, at the right time" has become the industry mantra for the 21st century, with the underlying assumption being that if you do that, people will buy your product. But to actually do this right requires a considerable amount of data collection that leaves audiences feeling a little queasy.

  • Unsolicited Advice To The Graduate in Online Media Daily on 05/21/2015

    I am scheduled to be the "parent speaker" at a dinner for the seniors graduating from my son's high school. This is like getting the "$10 for second place in the beauty contest" card in Monopoly -- but since it is not the commencement address, it means I don't have to provide any practical advice about life after high school. Which is too bad, because I do have some tips.

  • AOL: A Legacy Of Most-Hated in Online Media Daily on 05/14/2015

    By now, as I have, you've read tens of thousands of words about the Verizon acquisition of AOL. Personally, I couldn't care less if it paves the way for Verizon to serve video content and ads better, or results in the sale of HuffPo and TechCrunch to the Germans.

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